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Introducing the Insta360 X5 360 Camera

Introducing the Insta360 X5 360 Camera, the most powerful and groundbreaking 360 video camera from Insta360 to date. It arrives with a host of new and upgraded features for solo creators and industry professionals, and pushes the limits of what’s possible in 360 capture. The X5 includes the world’s first triple AI chip system in a 360 camera, which significantly improves low light performance, dynamic range, and overall speed. For the first time, the lens covers can also be replaced, which reduces downtime and increases durability and peace of mind, particularly when shooting in the field.

Whether you already capture immersive content or are just beginning to explore the possibilities of 360º video with your audience, the X5 takes a big step compared to the previous generation. It builds on the successes of the Insta360 X4 8K camera with more advanced imaging capabilities, improved battery life and sets a new benchmark for all-in-one 360 capture.

Our first look compares specs with the previous generation, while exploring features in more detail so you can decide whether this powerful little action cam is perfect for your content creation.

X5 Launch Date and Price

The Insta360 X5 launched on 22nd April 2025 and is available at Park Cameras in two kit options to suit different needs. The Insta360 X5 Standard Bundle is priced at £519.00, while the more comprehensive X5 Essentials Bundle costs £609.00, and comes with additional accessories like a charging hub, extra battery and lens guard.

When looking at the 360 video camera price compared to other models in the action camera range, the X5 is highly competitive. By comparison, the Insta360 Ace Pro Mounting Kit retails for £425.00, and the X3 Shoot-More Kit costs £550.00. With major sensor, software and build upgrades, the X5 offers excellent value for creators who want to level up their 360 videos without moving into cinema-rig territory, with a system like the Titan 11K VR Camera.

What’s New Compared to the X4?

This new Insta 360 video camera offers various important upgrades over the previous generation. Among them are a shift to dual 1/1.28-inch sensors, which are bigger than the outgoing X4’s 1/2-inch sensors. They pick up more light to provide improved detail and dynamic range, particularly in low light situations. The inclusion of PureVideo Mode, which is an artificial intelligence-based night setting, offers less noise, higher colour definition, and greater control for quality results like pros achieve.

The X5 is also the first Insta360 camera to have interchangeable lenses, lowering costs and reducing any downtime for creators. For extended recording sessions, the improved 2400mAh battery lasts up to 185 minutes, an upgrade of 37% over the X4. Frame rates have also improved, with 5.7K Active HDR now supporting 60fps and slow motion at 4K 120fps, for more creative possibilities.

Each of those features makes the X5 more than an upgrade, but a significant leap in serious 360 video production, all while maintaining the signature features that have made Insta360 cameras so popular.

Insta360 X5 vs X4 Specs Comparison Table

If you’re deciding between the new X5 and its predecessor, the table below highlights exactly what has been upgraded. From resolution and battery life to sensor size and stabilisation, it’s easy to see why the X5 is considered one of the best 360 video camera options available in 2025.

Who Is the X5 For?

The Insta360 camera series has always appealed to a broad audience and the X5 takes that popularity even further. With a 360º capture method, you don’t need to worry about framing your subject at the time of shooting, you can just hit record, then use the free app to reframe and edit afterwards, saving time while opening up completely new creative angles.

With this in mind, key users are:

Vloggers

The X5 is perfect for content creators who want speed, simplicity and creativity for their vlogs. InstaFrame lets you export vertical video directly for platforms like TikTok and Instagram, while reframing options allow one-shot capture with multi-cam results. It definitely a camera which can complement your existing vlogging camera, and possibly even replace it, depending on the direction you are heading in.

Filmmakers

With 8K video, FlowState stabilisation, and advanced HDR, the X5 delivers impressive quality from a compact, user-friendly form. The replaceable lenses, AI tools, and easy export options make it a great tool for narrative, B-roll and experimental video shooting, which you can cut into a documentary, solo production or other movie types.

Commercial Use

360 content is ideal for commercial applications such as immersive walkthroughs, from property tours to event marketing. The X5’s high resolution recording and long runtime make it a great choice for real estate, travel, and marketing content creation, which can really set your company or client content apart in crowded markets.

Adventure and Travel Creators

With a lightweight, rugged and water-resistant design out of the box, the X5 is well suited for outdoor and travel content creation. Use the invisible selfie stick for drone-like views and enjoy long battery life when you’re off-grid.

Upgrading from X3 or X4

Users coming from earlier models will immediately notice improvements in video quality, low-light performance and speed with the latest gen. The AI chip upgrade and InstaFrame output make everyday workflows faster and more effective for anyone upgrading.

Key Features at a Glance

The Insta360 X5 8K camera is packed with creator-focused features for high-resolution content and easy editing. Whether you shoot social content or cinematic footage, these features highlight why this is one of the most powerful 360 cameras to date.

• 8K 30fps video with 5.7K 60fps Active HDR mode
• Dual 1/1.28-inch sensors for great low-light performance
• Triple AI chip architecture for faster image processing and improved image quality
• Replaceable lenses with ultra-hard coating
• PureVideo low-light mode with advanced noise reduction
• Up to 185 minutes battery life in Endurance Mode
• InstaFrame output for fast vertical or selfie-style video
• Signature invisible selfie stick effect
• Built-in Wind Guard and upgraded audio processing

How does the X5 work for content creators?

The Insta360 X5 is designed to streamline workflows and help you discover your full potential within 360º content creation. The entire setup hinges on a “Shoot First, Frame Later” philosophy, where you don’t have to worry about composition or recording angles when you capture footage. Simply record everything first, then frame out your favourites afterwards in the Insta360 app or Insta360 Studio on a computer.

This 360-first methodology is especially beneficial for solo producers, run-and-gun shooters, and anyone with a tight deadline. You’ll save time by avoiding doing repeated takes or multiple scenes, but still producing smooth, professional-quality content in one go.

Integrated FlowState Stabilisation and 360º Panorama Lock deliver smooth footage directly from the camera, and in-app editing features allow you to produce quality videos for social media without having to invest in standalone editing software, like you often do with photo and video content. If you’re editing from your smartphone, exporting to YouTube, or posting directly to Instagram, the X5 is an all-in-one efficient camera which accommodates your workflow.

Which Bundle to Choose?

There are two Insta360 X5 bundles available from Park Cameras, for different types of creators:

1. Standard Bundle (£519.00) This is ideal for existing Insta360 users who already have accessories like a selfie stick or charger.
2. Essentials Bundle (£609.00) is great for new users, with added accessories and extended shooting time.

What’s included?

The Insta360 X5 is a serious tool for creators looking to future proof their 360 content. With new dual 1/1.28” sensors, a triple AI chip system, and powerful features like PureVideo, replaceable lenses, and InstaFrame output, the X5 delivers substantial upgrades for new and experienced content creators.

Whether you currently shoot immersive videos, need quick-turnaround content for social platforms, or cinematic fillers you can make on the go, the X5 offers a unique combination of convenience, image quality, and versatility.

With bundles starting at £519.00, and trade-in options available at Park Cameras, now’s a great time to grab your Insta360 camera and take your 360 video to the next level. Buy the Standard Bundle or Essentials Bundle, or explore our full lineup of compact action cameras to discover which is perfect for your needs.

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By Nick Dautlich on 22/04/2025

Nick Dautlich

Senior Content Writer and Product Reviewer

Nick Dautlich is the Senior Content Writer and Product Reviewer at Park Cameras, with over 15 years of photography experience. A Sony Imaging Professional and expert reviewer, Nick has worked with major brands such as Canon, Sony and Nikon. His work is also featured on Vanguard World UK’s website, Capture Landscapes, and Shutter Evolve. Nick’s photography includes National Trust projects and magazine covers and he is passionate about landscapes and storytelling. Nick also enjoys hiking and teaching his children about nature. Learn more on his profile page.